Listings Management

MANAGE YOUR LOCAL ONLINE PRESENCE

Organisations with multiple branches have their work cut out in the online world, trying to manage their ever changing location footprint on a range of websites, and trying to help local customers to search and find their services locally.

Being a Central Index Corporate Partner means you can take control over your individual location's information, and this in turn opens up a range of possibilities from local marketing solutions to integrated local search on your own website.

By partnering with Central Index, you can rely on robust and up to date local data, served on an enterprise level search that means you can focus on the job of sales and marketing.

  • Ensure your location data is correctly represented online
  • Promote your locations via our Publisher Network and reach a local audience
  • Powerful API of your location data for your own internal use e.g. storefinders, inventory management and more

To find out more about being a Corporate Partner please contact us today.

MANAGING LISTINGS FOR…

Want to learn more about our customers? Choose a logo to read a Case Study…

Here's a full overview of our Listings Management Service:

Get Your Brand Seen Locally, with Listings Management

Centralindex.com is the database behind some of the UK’s largest online directory networks, and is a key supplier of local business data for hundreds of local and national business directories and mapping providers all over the World.

Make sure that your locations are absolutely correct and up to date so your local customers can find your local branches when they need them most.

ENSURE YOUR BRAND LOCATIONS ARE ACCURATELY REPRESENTED

In today’s connected world, it’s vital to ensure that your brand locations are correctly represented. Centralindex.com can provide support with this objective, helping to make sure that your locations are correctly managed and kept up to date on key local directories and maps including Google, Bing, TomTom, and NOKIA as well as hundreds of other sites.

Listings Management and Listings Syndication are powerful and effective services that many brands are using to ensure their locations are accurately represented on key mobile and mapping endpoints globally.

GET YOUR DATA SEEN IN ALL THE KEY LOCAL SEARCH PLACES

With Listings Management from Central Index, you can relax in the knowledge this crucial marketing requirement is taken care of. You’ll get:

  1. Index of your Locations stored in our database and available over a powerful API
  2. Group Management over your own Central Index of your branch locations to keep content up to date
  3. Free Publishing of this data to a number of key business directories powered by Centralindex.com
  4. Syndication to your selection of target mapping partners according to your needs and budget
  5. Export of the data in the latest file formats required for upload to Google and other key mapping partners
  6. Reporting on the places that your Listings are published, with access to performance statistics (where provided by the third party)

The Listings Management service will ensure that your local data is correctly represented including:

  • Brand Name
  • Category
  • Address
  • Phone
  • Weblink etc
  • Logo / Photos

Additionally you may choose to access other rich profile options or methods to drive response, available from a range of providers according to your needs and budgets.

Stay In Control of Your Brand Profile, Locally

STEP 1 - LISTINGS MANAGEMENT

The first step on this journey is to establish the complete and accurate Central Index of your branch information. Taking control of your listings could not be easier:

  1. Prepare a CSV or similar for your locations with the key data as shown above
  2. Send to Centralindex by email to data@centralindex.com along with confirmation as follows:

“As an authorised representative of ‘BRAND’ I confirm that this is the latest list of locations and authorise these data to be used as the Central Index of BRAND locations, and syndicated to approved Central Index EndPoint Partners.”

  1. Centralindex will set up a Group Management account for future edits to the data and provide access to your authorised personnel or agency

STEP 2 - LISTINGS AUDIT

Once we have the very latest file and have created your Index of locations, we can provide a full audit of how your locations perform against key major brands and endpoints in the market.

Listings Audits can be run as one off reports, or you can subscribe to get them every month. They will list the key directories and sites you should expect to appear in, and let you know how your listings perform.

If everything’s perfect – you can relax in the knowledge your customers are finding the right info wherever they go. If there’s something wrong – it’s time for our Listings Syndication service…

STEP 3 - SYNDICATE YOUR LATEST INFORMATION TO A RANGE OF POWERFUL SEARCH POINTS

Once your data is in the Central Index, you can choose where you want that information to be published, according to your needs and budgets.

Managing your listings on hundreds of different websites can be time consuming and costly. With Listings Syndication you can relax in the knowledge that this is taken care of and concentrate on dealing with your customers who are finding you online and on their mobiles!

Listings Syndication includes the following:

  • Central Index Publisher Network

With Listings Syndication, the key data in your Index of branches will be published INSTANTLY and to hundreds of local and national publisher directories, including the following brands:

  • Scoot
  • Touch Local
  • The Sun
  • The Independent
  • The Evening Standard
  • The Mirror
  • The Daily Record
  • Ask Jeeves

Key Mapping, Mobile and Navigation Brands

Your data will be syndicated via regular updates to major global mapping and navigation brands including:

  • Nokia
  • Here Maps
  • TomTom
  • Bing

Export of data in Google and other formats

Some mapping providers require a manual upload by authorised personnel of your company. We can take care of this for you, or you can choose to just export the data in the right format and then upload it directly – all part of the service.

Current export formats supported include:

  • Google

I’m in! How do I buy this service?

Pricing is subject to number of listings and number of syndication points selected – please contact us for more details and we will be happy to assist you.

Contact us about corporate relationships

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