WeightWatchers
Corporate Case Study
WeightWatchers needed to improve their local online profile and make sure they could match local users searching for groups in their area quickly and easily to the nearest WeightWatchers.
Working with our directory partner network, we produced a range of hyperlocal landing pages for each of the WeightWatchers locations. This gives an excellent platform for local users to be matched with local groups. Implementing our hyperlocal approach allowed WeightWatchers to enjoy an incredible 500% uplift in performance on the same campaign being run without the local landing pages.
Following this proof of concept we were able to offer WeightWatchers an incredible risk-free model where they only pay for the response generated.
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